MCNY | Think

Summary:
The "Think" campaign for Metropolitan College of New York (MCNY) encourages potential students to reassess their daily priorities and consider the impact of purposeful education. It aligns with MCNY's focus on Purpose-Centered Education, urging individuals to think about the extra time they have and how refocusing their purpose can lead to significant achievements.

Innovation & Insight:
Highlighting MCNY's unique educational approach, the campaign motivates individuals to integrate learning into their busy lives, thereby maximizing their potential and effectiveness.

Content:

• Broadcast

• Social Content

Key Roles:

• Creative Director: Jarek Carethers

• Group Creative Director: Lisa Llewellyn